The Guiding Brands Podcast

Nailing Your Niche: Targeted Brand Strategies for Small Businesses

πŸ”Š Welcome to a riveting episode of The Guiding Brands Podcast! Host Karen Vick explores the world of brand messaging with Steven Sued, founder and creative mind behind Four Quarters, a powerhouse in the brand and design space...

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April 19, 2024

Nailing Your Niche: Targeted Brand Strategies for Small Businesses

πŸ”Š Welcome to a riveting episode of The Guiding Brands Podcast! Host Karen Vick explores the world of brand messaging with Steven Sued, founder and creative mind behind Four Quarters, a powerhouse in the brand and design space...

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March 7, 2024

Mind Over Sales Matter: Overcoming Sales Myths With Insights From Kat…

🎧 Join Karen Vick and Katie Armentrout for a deep dive into making sales work for your small business on this episode of The Guiding Brands Podcast. πŸŽ™οΈ In this insightful episode, our Chief Guide, Karen Vick, sits down with …

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Feb. 29, 2024

The Power of Video Storytelling in Fundraising and Marketing with And…

πŸŽ™οΈ Welcome back to The Guiding Brands Podcast! In this episode, Chief Guide Karen Vick sits down with the gifted Andrew McNeil, Executive Producer of AyanDace Studios, as they discuss the art of storytelling for brands and ho...

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Feb. 15, 2024

Beyond Handshakes: The Chamber of Commerce's Power in Community and B…

In this episode of The Guiding Brands Podcast, host Karen Vick chats with Peter Mason, the Executive Director of the Tamarac North Lauderdale Chamber of Commerce in Tamarac and North Lauderdale, Florida. Join us as we explore...

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Feb. 8, 2024

Hopeful Marketing: Transforming Websites with Robert Mattox

In this episode of The Guiding Brands Podcast πŸŽ™οΈ, host and Chief Guide Karen Vick engages in a conversation with Certified Storybrand Guide Robert Mattox. Robert, the self-proclaimed " forever hope dealer ," shares his insigh...

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Dec. 8, 2023

Building Your Website: Why DIY Isn't Always The Best Business Decision

Recently, I heard a business owner suggest DIY website building for a group of new small business owners. In this episode, I share why building your website yourself (DIY) isn't the same for everyone and why this advice shoul...

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